Movies
THE LONG WALK Screening Participants Literally Walk The Walk – ON TREADMILLS!
In the upcoming and highly anticipated film THE LONG WALK, the RULES OF THE WALK are:
- Total participants: 50
- Required pace to maintain: 3 MPH
- If participants fall below the required pace, they will get a warning. If they are unable to reach the speed within 10 seconds, they will get an additional warning.
- Total warnings: 3
- Note: Participants are eliminated before a 4th warning is called.
On Saturday, Lionsgate held a special screening where for 1 hour and 48 minutes invited guests had to walk a treadmill, called the “treadmill elimination event,” in order to see THE LONG WALK, but with a few diabolical conditions…
via The Wrap: “if you don’t keep up a pace that’s faster than 3 mph, then you’ll have to leave the theater — even if the movie isn’t over.
“If they stop, they will be pulled from the screening and escorted out of the theater,” a press release for the activation reportedly reads. The screening will take place at the Culver Theater on Saturday, Aug. 30, where a theater house has replaced all of the seating with treadmills.“
News of this screening has been reported all over the place and the genius marketing for the event has made even non-horror fans want to check out the film.
There was also a ‘Biometrics Screening’ where the audience had their vital signs monitored while watching the movie. Heart rates went thru the roof!
From the highly anticipated adaptation of master storyteller Stephen King’s first-written novel (https://amzn.to/4mqMJ1z), and Francis Lawrence, the visionary director of The Hunger Games franchise films (Catching Fire, Mocking Jay – Pts. 1&2, and The Ballad of the Songbirds & Snakes), comes THE LONG WALK, an intense, chilling, and emotional thriller that challenges audiences to confront a haunting question: how far could you go?
Starring Cooper Hoffman, David Jonsson, Garrett Wareing, Tut Nyuot, Charlie Plummer, Ben Wang, Roman Griffin Davis, Jordan Gonzalez, Joshua Odjick, Josh Hamilton, with Judy Greer, and Mark Hamill.
THE LONG WALK is in theaters on September 12.
At San Diego Comic-Con last month, one of the film’s stars, Tut Nyuot, told Entertainment Weekly that filming the movie was not an easy feat — physically or mentally.
“We’re walking, we’re actually walking,” said Nyuot, who plays the competitor Arthur. “It’s something that I don’t think has ever been done, just constantly on the move. So mentally, just getting into that headspace and just staying locked in and treating every scene as if it’s new, ’cause we’re doing it so many times. We filmed one scene a day.”
Contributed by Michelle McCue and Melissa Thompson
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